{"id":1410,"date":"2020-09-15T09:00:59","date_gmt":"2020-09-15T09:00:59","guid":{"rendered":"https:\/\/staging.addvideos.com\/?post_type=blogs&#038;p=1410"},"modified":"2023-06-15T13:28:49","modified_gmt":"2023-06-15T13:28:49","slug":"softathome-une-histoire-de-showroom-virtuel","status":"publish","type":"blogs","link":"https:\/\/addvideos.com\/fr\/blogs\/softathome-une-histoire-de-showroom-virtuel\/","title":{"rendered":"SoftAtHome \u2013 Une histoire de salle d&#039;exposition virtuelle"},"content":{"rendered":"<p>Nous sommes fiers de pr\u00e9senter l&#039;une de nos salles d&#039;exposition virtuelles les plus innovantes \u00e0 ce jour, qui, selon nous, met parfaitement en valeur la polyvalence, l&#039;efficacit\u00e9 et le potentiel d&#039;\u00e9conomie des solutions AddVideos.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"759\" src=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.1.jpg\" alt=\"\" class=\"wp-image-1411\" srcset=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.1.jpg 1000w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.1-300x228.jpg 300w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.1-768x583.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-about-softathome\">\u00c0 propos de SoftAtHome<\/h2>\n\n\n\n<p>SoftAtHome est une filiale d&#039;Orange qui d\u00e9veloppe des produits logiciels pour la connectivit\u00e9, la t\u00e9l\u00e9vision payante, les r\u00e9seaux domestiques et la maison intelligente. Ils sont pr\u00e9sents en Europe, au Moyen-Orient, en Asie et en Am\u00e9rique du Nord, aidant les op\u00e9rateurs \u00e0 rendre les maisons plus intelligentes en d\u00e9ployant des services de pointe en mati\u00e8re de domotique, de gestion de l&#039;\u00e9nergie et de surveillance de la maison. En tant qu&#039;entreprise qui op\u00e8re autour de la connectivit\u00e9 et de la vie num\u00e9rique, SoftAtHome a \u00e9t\u00e9 tr\u00e8s r\u00e9ceptive au potentiel des showrooms virtuels et nous a choisi pour cr\u00e9er un showroom virtuel pr\u00e9sentant ses services. \u00c0 l&#039;origine, SoftAtHome pr\u00e9voyait d&#039;exposer dans quatre salons diff\u00e9rents : IBC, BBWF, CES et WMC, qui ont tous \u00e9t\u00e9 annul\u00e9s ou report\u00e9s, et l&#039;objectif de ce stand \u00e9tait d&#039;\u00e9quilibrer la perte des \u00e9v\u00e9nements physiques.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-our-virtual-showroom-solution\">Notre solution de showroom virtuel<\/h2>\n\n\n\n<p>Le\u00a0<a href=\"https:\/\/softathome-wt.addvideos.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salle d&#039;exposition virtuelle SoftatHome<\/a>, h\u00e9berg\u00e9 sur des serveurs optimis\u00e9s AddVideos, contient cinq zones. Celles-ci peuvent \u00eatre utilis\u00e9es par l&#039;exposant de diff\u00e9rentes mani\u00e8res et d\u00e9bloquer des exp\u00e9riences uniques pour les spectateurs : quatre des zones sont externes et une, appel\u00e9e PRIVATE, ou VIP, se trouve au milieu.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"416\" src=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2-1024x416.png\" alt=\"\" class=\"wp-image-1412\" srcset=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2-1024x416.png 1024w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2-300x122.png 300w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2-768x312.png 768w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2-1536x624.png 1536w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.2.png 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>La zone VIP est accessible via chacune des quatre zones si l&#039;exposant souhaite l&#039;ouvrir. Par exemple, il est d\u00e9sormais ferm\u00e9 pour le salon IBC, mais il peut \u00eatre ouvert partiellement uniquement aux visiteurs VIP, ou enti\u00e8rement ouvert pour un futur salon.<\/p>\n\n\n\n<p>Les quatre autres zones ext\u00e9rieures peuvent \u00e9galement \u00eatre ouvertes par salon, en fonction de la strat\u00e9gie de l&#039;exposant : pour IBC, une seule zone (la zone watch&#039;ON \/ Things&#039; ON) a \u00e9t\u00e9 ouverte. Mais pour le Broadband World Forum d\u00e9but octobre, les quatre zones seront ouvertes aux visiteurs.<\/p>\n\n\n\n<p>Bien que les quatre zones aient la m\u00eame architecture, elles sont chacune personnalis\u00e9es afin de pouvoir \u00eatre facilement diff\u00e9renci\u00e9es les unes des autres : les couleurs des tapis sont diff\u00e9rentes, les mots-cl\u00e9s apparaissant en haut du mur sont tous diff\u00e9rents, tous les personnages 3D sont diff\u00e9rents, et enfin et surtout : tout le contenu (vid\u00e9os, fen\u00eatres pop-up, brochures, etc.) est diff\u00e9rent selon les zones. De cette fa\u00e7on, les t\u00e9l\u00e9spectateurs explorant les quatre domaines b\u00e9n\u00e9ficient d\u2019une exp\u00e9rience hautement personnalis\u00e9e qui stimule l\u2019engagement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Notre strat\u00e9gie<\/h2>\n\n\n\n<p>Notre strat\u00e9gie a \u00e9t\u00e9 bien pens\u00e9e et, pour v\u00e9ritablement localiser le showroom virtuel, nous avons choisi comme arri\u00e8re-plan une image panoramique r\u00e9aliste de Paris : SoftAtHome est une entreprise fran\u00e7aise, et ce d\u00e9cor rendait parfaitement leur origine.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"461\" src=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3-1024x461.png\" alt=\"\" class=\"wp-image-1413\" srcset=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3-1024x461.png 1024w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3-300x135.png 300w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3-768x346.png 768w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3-1536x692.png 1536w, https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.3.png 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Nous sommes heureux de dire que nous avons termin\u00e9 tout cela en un mois et que le r\u00e9sultat a \u00e9t\u00e9 une salle d&#039;exposition unique en son genre qui permet \u00e0 notre client d&#039;h\u00e9berger ses d\u00e9mos de mani\u00e8re innovante.<\/p>\n\n\n\n<p>Avec un seul investissement, l&#039;exposant peut r\u00e9utiliser son showroom virtuel aussi souvent et aussi longtemps qu&#039;il le souhaite, selon la strat\u00e9gie de son \u00e9v\u00e9nement. Il s\u2019agit d\u2019un retour sur investissement tr\u00e8s \u00e9lev\u00e9, surtout par rapport aux co\u00fbts d\u2019exposition lors de salons professionnels r\u00e9els.<\/p>\n\n\n\n<p>Les trois vid\u00e9os accroch\u00e9es au mur ont \u00e9galement \u00e9t\u00e9 d\u00e9velopp\u00e9es dans notre agence. AddVideos est actuellement le seul fournisseur \u00e0 proposer les trois services : showroom virtuel, vid\u00e9os et animations interactives, et h\u00e9bergement, ce qui rend le processus plus rapide et plus simple pour l&#039;exposant.<\/p>","protected":false},"excerpt":{"rendered":"<p>Nous sommes fiers de vous pr\u00e9senter l\u2019un de nos showrooms virtuels les plus innovants \u00e0 ce jour, qui, selon nous, illustre parfaitement la polyvalence, l\u2019efficacit\u00e9 et le potentiel d\u2019\u00e9conomie des solutions AddVideos. \u00c0 propos de SoftAtHome SoftAtHome est une filiale d\u2019Orange qui d\u00e9veloppe des produits logiciels pour la connectivit\u00e9, la t\u00e9l\u00e9vision payante, le r\u00e9seau domestique et la maison intelligente. Ils sont pr\u00e9sents en Europe, au Moyen-Orient et en Afrique [\u2026]<\/p>","protected":false},"author":1,"featured_media":1414,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":""},"categories":[15],"tags":[],"class_list":["post-1410","blogs","type-blogs","status-publish","has-post-thumbnail","hentry","category-virtual-showroom"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SoftAtHome \u2013 A Virtual Showroom Story - AddVideos<\/title>\n<meta name=\"description\" content=\"Maintain business visibility with virtual showrooms! Explore the benefits of virtual spaces that showcase your products and services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/addvideos.com\/fr\/blogs\/softathome-une-histoire-de-showroom-virtuel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SoftAtHome \u2013 A Virtual Showroom Story - AddVideos\" \/>\n<meta property=\"og:description\" content=\"Maintain business visibility with virtual showrooms! Explore the benefits of virtual spaces that showcase your products and services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/addvideos.com\/fr\/blogs\/softathome-une-histoire-de-showroom-virtuel\/\" \/>\n<meta property=\"og:site_name\" content=\"AddVideos\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/phil.addvideos\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-15T13:28:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@AddingVideos\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/\",\"url\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/\",\"name\":\"SoftAtHome \u2013 A Virtual Showroom Story - AddVideos\",\"isPartOf\":{\"@id\":\"https:\/\/addvideos.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg\",\"datePublished\":\"2020-09-15T09:00:59+00:00\",\"dateModified\":\"2023-06-15T13:28:49+00:00\",\"description\":\"Maintain business visibility with virtual showrooms! Explore the benefits of virtual spaces that showcase your products and services.\",\"breadcrumb\":{\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage\",\"url\":\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg\",\"contentUrl\":\"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg\",\"width\":1920,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/addvideos.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SoftAtHome \u2013 A Virtual Showroom Story\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/addvideos.com\/#website\",\"url\":\"https:\/\/addvideos.com\/\",\"name\":\"AddVideos\",\"description\":\"Award Winning Creative Digital Agency\",\"publisher\":{\"@id\":\"https:\/\/addvideos.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/addvideos.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/addvideos.com\/#organization\",\"name\":\"AddVideos\",\"url\":\"https:\/\/addvideos.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/addvideos.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/addvideos.com\/wp-content\/uploads\/2023\/04\/LogoBig-jpg.webp\",\"contentUrl\":\"https:\/\/addvideos.com\/wp-content\/uploads\/2023\/04\/LogoBig-jpg.webp\",\"width\":1902,\"height\":1903,\"caption\":\"AddVideos\"},\"image\":{\"@id\":\"https:\/\/addvideos.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/phil.addvideos\",\"https:\/\/x.com\/AddingVideos\",\"https:\/\/www.linkedin.com\/company\/addvideos-com\",\"https:\/\/www.youtube.com\/channel\/UC1lScpTR3LdCfOjogiKMkRw\",\"https:\/\/www.instagram.com\/addvideos_creativeagency\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SoftAtHome \u2013 Une histoire de salle d&#039;exposition virtuelle - AddVideos","description":"Maintenez la visibilit\u00e9 de votre entreprise avec des showrooms virtuels\u00a0! D\u00e9couvrez les avantages des espaces virtuels qui pr\u00e9sentent vos produits et services.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/addvideos.com\/fr\/blogs\/softathome-une-histoire-de-showroom-virtuel\/","og_locale":"fr_FR","og_type":"article","og_title":"SoftAtHome \u2013 A Virtual Showroom Story - AddVideos","og_description":"Maintain business visibility with virtual showrooms! Explore the benefits of virtual spaces that showcase your products and services.","og_url":"https:\/\/addvideos.com\/fr\/blogs\/softathome-une-histoire-de-showroom-virtuel\/","og_site_name":"AddVideos","article_publisher":"https:\/\/www.facebook.com\/phil.addvideos","article_modified_time":"2023-06-15T13:28:49+00:00","og_image":[{"width":1920,"height":800,"url":"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@AddingVideos","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/","url":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/","name":"SoftAtHome \u2013 Une histoire de salle d&#039;exposition virtuelle - AddVideos","isPartOf":{"@id":"https:\/\/addvideos.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage"},"image":{"@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage"},"thumbnailUrl":"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg","datePublished":"2020-09-15T09:00:59+00:00","dateModified":"2023-06-15T13:28:49+00:00","description":"Maintenez la visibilit\u00e9 de votre entreprise avec des showrooms virtuels\u00a0! D\u00e9couvrez les avantages des espaces virtuels qui pr\u00e9sentent vos produits et services.","breadcrumb":{"@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#primaryimage","url":"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg","contentUrl":"https:\/\/addvideos.com\/wp-content\/uploads\/2022\/12\/22.jpg","width":1920,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/addvideos.com\/blogs\/softathome-a-virtual-showroom-story\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/addvideos.com\/"},{"@type":"ListItem","position":2,"name":"SoftAtHome \u2013 A Virtual Showroom Story"}]},{"@type":"WebSite","@id":"https:\/\/addvideos.com\/#website","url":"https:\/\/addvideos.com\/","name":"Ajouter des vid\u00e9os","description":"Agence num\u00e9rique cr\u00e9ative prim\u00e9e","publisher":{"@id":"https:\/\/addvideos.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/addvideos.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/addvideos.com\/#organization","name":"Ajouter des vid\u00e9os","url":"https:\/\/addvideos.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/addvideos.com\/#\/schema\/logo\/image\/","url":"https:\/\/addvideos.com\/wp-content\/uploads\/2023\/04\/LogoBig-jpg.webp","contentUrl":"https:\/\/addvideos.com\/wp-content\/uploads\/2023\/04\/LogoBig-jpg.webp","width":1902,"height":1903,"caption":"AddVideos"},"image":{"@id":"https:\/\/addvideos.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/phil.addvideos","https:\/\/x.com\/AddingVideos","https:\/\/www.linkedin.com\/company\/addvideos-com","https:\/\/www.youtube.com\/channel\/UC1lScpTR3LdCfOjogiKMkRw","https:\/\/www.instagram.com\/addvideos_creativeagency\/"]}]}},"_links":{"self":[{"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/blogs\/1410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/blogs"}],"about":[{"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/types\/blogs"}],"author":[{"embeddable":true,"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/comments?post=1410"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/media\/1414"}],"wp:attachment":[{"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/media?parent=1410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/categories?post=1410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/addvideos.com\/fr\/wp-json\/wp\/v2\/tags?post=1410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}